Financial Journalist Nicole Lapin Signs with WME to Expand Money News Network
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Financial journalist Nicole Lapin has signed with talent agency WME (William Morris Endeavor) to represent her and her Money News Network (MNN) podcast operation. The network, which she launched in 2023, has surpassed 110 million downloads and partners with major financial brands. WME will work to expand the network's podcasting and creative brand partnerships.
Facts First
- Nicole Lapin has signed with WME to represent her and her Money News Network (MNN) podcast operation.
- Money News Network (MNN) has surpassed 110 million downloads since its 2023 launch, achieving 105% year-over-year growth.
- The network reaches 10 million monthly impressions and its shows consistently rank among top business podcasts.
- MNN has partnered with major brands including U.S. Bank, Bank of America, Morgan Stanley, Airbnb, and American Express.
- WME will work to expand MNN's podcasting and creative brand partnerships as part of the representation deal.
What Happened
Financial journalist and author Nicole Lapin has signed with the talent agency WME for representation of herself and her Money News Network (MNN) podcast operation. Lapin launched MNN in 2023. The network is home to 15 shows, including 'Money Rehab', which launched in 2020, and 'Superwomen with Rebecca Minkoff'. Earlier this year, MNN struck a deal with Entrepreneur Media to power podcasts like 'Problem Solvers'.
Why this Matters to You
If you listen to financial podcasts, you may encounter more content from MNN or see its hosts in new formats as the network expands. The network's aim to reach people on the verge of major financial decisions suggests its content could become more widely available on platforms you use. Partnerships with brands like U.S. Bank, PayPal, and Robinhood may lead to sponsored content or integrated financial tools within the podcasts.
What's Next
WME will work with Lapin and MNN to expand podcasting and creative brand partnerships. This representation could lead to new show launches, cross-platform media deals, or expanded brand integrations beyond the network's current partners like Airbnb and Chime. The network's 105% year-over-year growth and top podcast rankings position it for further expansion.