Disney Leads Studio Wins at 2026 Golden Trailer Awards
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The Golden Trailer Awards recognized the year's best in film and television marketing at its Beverly Hills ceremony. Disney and its divisions led all studios with 29 total awards, while Amazon MGM's 'Project Hail Mary' won the top Best in Show honor. The event, hosted by comedian Morgan Jay, presented awards across 19 live categories.
Facts First
- Disney and its divisions won 29 awards, the most of any studio.
- Amazon MGM's 'Project Hail Mary' won Best in Show and four other awards.
- AV Squad was named Agency of the Year for the third consecutive year.
- Warner Bros. Discovery titles won 22 awards, with three films each winning three.
- The ceremony was hosted by comedian Morgan Jay at the Saban Theatre in Beverly Hills.
What Happened
The 2026 Golden Trailer Awards ceremony took place at the Saban Theatre in Beverly Hills. Amazon MGM’s 'Project Hail Mary' won the top award, Best in Show, for its 'Chance' trailer created with Wild Card Creative Group. The film also won awards for Best Drama, Best Fantasy/Adventure, Best Music, and Best Action TrailerByte for a Feature Film. AV Squad won the Agency of the Year award for the third year in a row, and its print arm helped the agency secure a total of 14 awards, the most of any agency.
Why this Matters to You
The awards highlight the creative work behind the trailers and posters that help you decide what to watch. Winning campaigns often signal high production value and effective storytelling, which could make you more likely to notice and be interested in upcoming films and series from the recognized studios and agencies.
What's Next
The awarded trailers and marketing materials will continue to be used to promote their respective films and series. The recognition from the Golden Trailer Awards may influence future marketing strategies across the industry as studios and agencies aim for similar creative success.